Doe Deere is not your average makeup and fashion designer. She is all about incorporating bright colors and eye-popping palettes into her work. Deere, also known as the “Unicorn Queen,” and founder of Lime Crime, is no stranger to color and has a real passion for art and brilliant hues. She is compassionate and passionate, and she shows her true colors through her Lime Crime collections.
Deere loves to come up with original stuff. From her makeup to her clothing line, she knows how to make her outfits and eye shadow pop. When she was designing her own clothing, she wanted to compliment it with coordinating makeup, but since that wasn’t happening, she created her own. The look caught on, and people wanted to know where her great makeup could be bought. She decided that she needed to create collections for her fans and she did.
Deere has always been a colorful person, but she did not always have a clear direction in mind when she attended the Fashion Institute of Technology. She ended up dropping out to pursue her own path, and this ended up being a good choice.
Her blog got the word out on the street, and then the sales began to pour in. She has over 3 million followers n her Instagram account and counting. Deere takes to heart what her fans have to say, and she listens to any, and all feedback so that she can improve her products in any way that she can. She has even spoken at PHAMExpo and Vegas Nay’s Stardust Tour about being a female entrepreneur and her amazing products.
Deere’s journey to fame and success did not come without hardships and challenges, but she managed to overcome them, and she is now CEO of her very own company, Lime Crime.
Deere believes that it is very important to do what makes you happy and that beauty can make you happy. It is important to be able to show your colors, and if you don’t have enough options when it comes up to your makeup and fashion, then you are not truly able to express yourself.
She is a supporter of good causes such as the Bideawee animal shelter, Adopt NY, and HOLA for Kids, just to name a few. She draws inspiration form many people and one of her favorites is Karl Lagerfeld. He is one of her favorite authors.
Lime Crime products are vegan, cruelty-free, and nothing short of absolutely fun and invigorating. The colors are rebellious and exciting, and there is a color for every mood imaginable. They are even cruelty-free certified by PETA and Leaping Bunny so you can feel good about using their products. Lime Crime has something for everyone from their unicorn hair dyes to their eye shadows. They are not your mother’s products and are as expressive and unique as you are. With colors like neon peach, jello, and tweet, the names of the products are as much fun and the colors themselves! Learn more: http://www.phillypurge.com/2017/06/05/finding-your-business-niche-like-doe-deere/