Since the election of President Donald Trump, Talkspace’s business has increased dramatically. On Election Day 2016, the company served five to seven times more clients than normal. On Inauguration Day, the volume was three times the usual.
Launched in 2012, Talkspace is an Internet-based mental health service. Via the Web, callers work with mental health professionals. The customer chooses a therapist to correspond with online. Correspondence can be by email, or, if necessary, video. Plan prices begin at $32 a week, and the company does not accept insurance.
More than half a million people have used Talkspace’s services. Most check in with their therapists once or twice each day. Most callers are millennials, aged 33 or 34.
Talkspace’s customers are about 75 percent Democrat and 20 percent Trump supporters. There has been an increase in female (about 70 percent of clients are women), minority, LGBT, Muslim and Jewish clients, and many people are anxious about healthcare, specifically Obamacare.
Talkspace helps people get past barriers to the therapy that they need. And customers are raving about the service.
A client named Erin Brodwin praised her therapist: “Her responses were thoughtful, detailed, and insightful.”
Michelle leads a life of travel and change. She appreciates how Talkspace fits her lifestyle. She felt much better after two months with Talkspace.
A single mom named Terri Linton had little time or money for therapy. With Talkspace, she got past those barriers and found a therapist who understood her needs.
Jessica Caldwell, a Wall Street Journal columnist, turned to Talkspace to help with anxiety. She benefitted from messaging and from video conferences.
So, are customers calling because of Trump? It isn’t clear. The anxieties may have already been present, but the election has triggered them. Regardless of cause and effect, since November 2016, Talkspace has grown 70 to 80 percent faster than projected.